The “BUY NOW” price allows you to bypass the bidding process and instantly purchase a lot. By selecting “BUY NOW”, you immediately win the auction, the order is placed in your shopping cart, and you can complete the checkout/payment process. Since selecting “BUY NOW” removes the inventory from active bidding, payment must be made within 48 hours of selecting “BUY NOW”. Not all auction listings contain a “BUY NOW” price. Please see this video for further details.